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Mattel '75 Toy Fair Showroom

mattel toy fair show room in 1975

Thanks to some tremendously thoughtful efforts from a good friend, I have a bit of toy history to unveil today. It's one of those things I've always wanted to see but never thought possible

But these rare shots featuring both the massive Big Jim and Barbie displays for that year have finally been unearthed. While they look primitive compared to the paegentry thrown at current toy fairs, it's still a wonderful look at how some of our childhood friends are marketed.

Mattel showroom from 1975

Barbie: 1975, this wonderful shot shows just how much Barbie and Big Jim shared, the airplane, the camperand the dune buggy.

MattClash of the Titans

More of the Barbie-verse.

Mattel showroom from 1975

No rainbow on the Big Jim backdrop, it's an awesome red, white and ble stripe! This is obviously pre P.A.C.K as it's all about the out doors!

Mattel showroom from 1975

The Kung Fu studio gets it's own section

Mattel showroom from 1975

I love Big Josh alone in the woods chopping away while across from him somebody is capturing a rhino!

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