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Lingerie catalog from the 70s
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1979 azrak hamway catalog
Colouring Book Theatre
1973 Ideal Evel Knievel Catalog
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1976 Azrak Hamway Catalog
Lone Ranger
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Ben Cooper Halloween Costume Catalog
Big Jim Pack Comic
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Superhero Mall Appearance Gallery   the best of 70s fashion mockery
Team Up with Little Big Man
little big manIn 1974, Palitoy took the popular Spanish toy "MadelMan" and redubbed him "Little Big Man" for the UK market, this pint sized hero (LBM was 6 inches tall) made up for stature with a tremendous variety of outfits and accessories. Check out the 1975 Palitoy Bradgate Little Big Man Catalog
More Retro Playgrounds
retro playgrounds click hereContinuing yet another look at Playground equipment of days gone by with this new gallery. This time we don't focus on a theme, just some of the whacked out things designed by people who enjoyed the 60's a bit too much. You really have to check out Retro Playgrounds Gallery
1979 Azrak Hamway Catalog
ahi hulk bikeAnother delve into the world of rack toys today with the 1979 Azrak Hamway Catalog featuring some of the hottest licenses of the time, which means more Hulk stuff than you shake a stick at. Seriously. they've got him in bikes, boats and helicopters, which is weird, he's no Batman. Check out the 1979 Azrak Hamway International Catalog Here.
1977 JC Penney Toy Flyer
stretch monsterA sweet look at the popular toys of 1977 with this rare newspaper circular catalog promoting the then proud toy section at JC Penney. It's a shame that department stores barely carry toys like they once did, Check out the 1977 JC Penney Toy Catalog Here.
Exterminate!
palitoy talking DalekTaking a look at the cool talking toys produced by Palitoy Bradgate this week. Long before voice chips became common, these kind of toys were pretty speical. In the UK Palitoy released a number of toys based on shows like Doctor Who and Batman, Check out the 1977 Palitoy Talking Toys Catalog.
The Not Quite as Dark, Dark Knight
batman maskJumping on the "Bat Bandwagon" this weekend with a new list. Batman has been a merchandising phenom for over 40 years now and not surprisingly, we've decided to focus on the Coolest Batman Toys of the 1970's. All your favourites including Mego, Remco and Corgi...
Heavy Metal
metal menZee Toys Metal Men were in many of our toyboxes growing up but few us remembered who or what they were. These well made diecast figures had no back story, so they were pure imagination baby! Be sure to check out the 1978 Zee Toys Metal Man Catalog
Dimestore Monsters!
lincoln monstersThe Lincoln Monsters can often be dismissed as "Mego Knockoffs" which is true but they are also a charming line to collect.I;m fond of them mainly because my dad sold them back in the day! Check out the new Lincoln Monsters Gallery
Go West Little Man
Johnny WestMarx's Johnny West was one of the few hold over action figure lines from the 1960's still on the shelf in the mid seventies, although he was starting to look strange next to all the Superheroes, Aliens and Talking Apes. Check out the 1975 Marx Johnny West Catalog Pardner!
Tiny Atomic Batteries to Power!
corgi batmobileSuperheroes and TV Superstars vehicles are the main focus with these pages from the 1978 Corgi Catalog which features, Supermobiles, Ford Torino's and of course every vehicle you could stick a Batman symbol on. Read all about it here
Rack Toys Update
AHI BatmanI've been adding new galleries to the Azrak Hamway pages thanks to a generous friend sharing his amazing collection with me. New galleries include Star Trek, Planet of the Apes, Batman and the newest one Spider-Man, check em out!
Four Colour Knievel!
Evel Knievel ComicThis week's update is none other than the Marvel Comics/Ideal Toys co-production of "Evel Knievel in The Perilous Traps of Mr. Danger", a giveaway comic from the mid seventies that manges to sneak in every bit of Knievel merchandise into it's 20 pages.
Bionic People of 1977!
Bionic Man1977 was the biggest year ever in terms of Kenner toys and the Two Bionic Television series "The Six Million Dollar Man" and sister series "The Bionic Woman" with a ton of fabulous releases for both. Check out the 1977 Six Million Dollar Man Catalog.
Made From The Strangest Stuff on Earth!
Manglors Manglors were an interesting concept from Ideal toys, they were monster action figures that encouraged children to tear them apart. The cool packaging was done by the same artist who did many album covers for KISS and ManoWar. Please to be visiting the 1984 IDEAL MANGLORS CATALOG. Jeez, two weeks of Monster toys, I'd better lighten up.
Azrak Hamway Explosion
AHI frankensteinA double shot of famed toymaker Azrak Hamway International today, starting with the 1976 AHI Catalog so jam packed with licensed goodies you're head will spin. We've also created a tribute page to the cool AHI Super Monster dolls , which I was planning to release for Halloween but couldn't wait.
Butch and Sundance: Each Sold Separately
Butch and SundanceIn 1980, Kenner tried to repackage their wonderfully made but commercially unsuccessful line of Butch Cassidy and the Sundance Kid figures and playsets as the "Real West" by expanding the figure line to include more legendary (public domain) characters. Sadly it was not to be and what would have been a cool line to collect never materialized. Check out what Kenner had in store with the Kenner Real West Collection
Pulsar and the Shogun Warriors visit Moonbase Alpha
PulsarPut together a gallery of all the boys action figure lines Mattel had for 1977, this included the debut of Pulsar, The Shogun Warriors, Welcome Back Kotter and the second offering of Space:1999 which had some new offerings. As a bonus, there are shots of never before seen Space:1999 action figure prototypes. Check out the 1977 Mattel Catalog here
G.I. Joe in Germany
G.I. Joe Action TeamWe begin our "Third Season" of Plaid Stallions with this awesome foreign find. While we played with G.I. Joe Adventure Team in North America, kids in Germany called it Action Team and had members named Tom Stone and John Steel. This catalog is fun not only for the little variations available abroad but the amazing photograpy, it's some of the nicest imagery ever produced for a toy catalog. Click here to see the G.I. Joe Action Team Catalog. Watch for more additions in the future.
Vintage Toy Store Pictures Part 5
Vintage Toy StoresThis has to be one of my favourite obsessions, finding pictures of toy stores and aisles past. So I'm really pleased to be coming out with Vintage Toy Stores Part Five with a collection of images that feature classic toys of the seventies including Mego Superheroes, Adventure Team G.I. Joes, Aurora Monster Models, View Masters, Tonka Trucks and of course, Star Wars action figures.

If you're digging this then please check out Part One, Part Two and Part 3 and Part 4 in this series. I hope to bring Part 6 in the next few months, wish me luck!

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